Cobra Group UK: Fortune favours the brave!

Posted on April 12, 2010 by admin
Cobra Group UK has always gone by the adage that ‘Fortune favours the brave’.

Cobra Group UK has been fortunate enough to make it great in direct marketing. The company, and its associate companies, have been conquering unforeseen heights in the sector, making things tick for client companies as well as customers in an excellent manner. Promotions have been done in a never before kind of manner, with client companies doing great in terms of customer acquisition. It has been the best of products in the international markets that have come seeking the customers. All this has been possible because Cobra UK has been brave enough, to try new methods, to experiment with innovative strategies and to think and do new things. The company has always sought to do things in an unconventional, though risky, manner. The results have mostly been exemplary.

Cobra Group UK continues to make its presence felt in the direct marketing sector, in a big way, more than two decades after it began operations, all because it has always dared to be different, in all ways.

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Cobra Group UK: For all generations!

Posted on April 1, 2010 by admin
Cobra Group Plc is a direct marketing concern that thinks not just of the present and the present generation; the company thinks of the future too and about all generations also.

When Chairman Chris Niarchos established The Cobra Group Plc more than two decades ago, it was a small thing, dealing with a few clients and reaching out to a comparatively small area. But the far-sighted marketing guy that he was, Chris started thinking not of momentary gains. He started thinking of where Cobra should be placed one or two decades later. That worked. The aim was to satisfy clients and customers in such a way that generation after generation would swear loyalty to the company and give uncompromising support. Chris Niarchos and his team of dedicated sales and marketing professionals worked day and night to make this come true. It did come true. Now, more than two decades after it all started at a flat in Paddington, the company stands at a pedestal which could in all ways be called lofty or high. The company now belongs to all generations, all times. It would also reach out into the future, catering to the interests of future generations in the most perfect of manners.

Cobra Group UK is thus leagues ahead of others in the direct marketing sector and simply mesmerises the world with its performance and achievements.

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Cobra Group PLC UK is international

Posted on March 5, 2010 by admin
‘Cobra Group PLC UK is international’; the headline may seem paradoxical, but the company is certainly global in the way it interacts with the direct marketing industry on an international scale.

Though operating within the UK and catering to UK based clients and consumers, the company functions in tandem with its worldwide associates. This helps generate healthy, cross border competition that ultimately benefits all involved – the company, its representatives, the clients and the customers.

It’s with international standards that the company functions. It’s internationally famous brands that the company seeks to bring to the market in the UK. It’s the trends in the international market that set off new trends in UK’s direct marketing sector.

Cobra Group PLC UK is indeed an international operation.

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Cobra Group understand the customer

Posted on March 3, 2010 by admin
The high level of customer knowledge has brought Cobra Group to such heights of success that each and every need of the customer are met with precision. The customer retention techniques are trustworthy due to its transparency. Transparency in maintained in every level of interaction with the customer. The pre-sale and post-sale activities which are designed after discussions and interactions with the in-house experts rejuvenate the field representatives who observe a highly professional relationship with the customers. The direct interactions with the customers increase customer knowledge and ultimately enable the personnel to deliver satisfactory direct marketing solutions to the credible clients. Thus, with the professional and long-lasting relationship with the customers, Cobra Group remains the favourites of both customers as well as clients.

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Heart disease research facility appreciates Cobra Group

Posted on February 17, 2010 by admin
The new heart disease research facility opened in Sydney, Australia appreciated Cobra Group for the dedicated services rendered by the charity division. The research facility aims to unveil the mysteries of heart disease, the biggest killer disease of the new era. The company aided the research facility by providing the best of services through time-tested direct marketing solutions.
The whole venture is expected to attain novel achievements in learning, collaboration and discovery in dealing with the disease and Cobra Group is diligently playing its role. The funds are directed to aid the research facility to investigate the mysteries of heart disease and find appropriate solutions for the disease. Thus, Cobra Group has once again proved its humanitarian approach and willingness to help mankind with the dedicated services in direct marketing.

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The Cobra Group : Pay TV sector

Posted on January 19, 2010 by admin
With the perfect blend of direct marketing methodologies and dedicated services of the sales representatives, The Cobra Group is contributing a lot to the Pay TV sector. As the Pay TV sector on the whole is on the rise, the company is effectively bridging the digital gap and is continuously delivering information to the potential customers about the exciting world of digital entertainment. The company has not only been concentrating on customer acquisition but is also engaged in educating the customers on the benefits of the digital revolution and the convenience it provides. Thus, The Cobra Group, through the innovative routes of direct marketing is contributing much to the Pay TV industry as a whole.

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Cobra greets 2010 with all fervour

Posted on January 15, 2010 by admin
In 2009, even as the whole world was struggling hard to cope with the recession and related problems, The Cobra Group continued to do good business, just as it had been doing before the recession hit the markets worldwide. In fact, the company made such good progress it registered landmark successes one after the other and proved that recession or no recession, The Cobra Group just goes on and on.

Now, in 2010, the company has got plans to expand business into new areas- geographically and sector-wise. New clients, as usual big names in the industrial sector, are to be added to its clientèle and more customers to be reached out to. As usual, the company and its representatives are thinking big and resolving to make plans come true by dint of hard and systematic work.

2010 no doubt is going to be a great, eventful year for The Cobra Group.

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Cobra team succeeds in Thursday Island

Posted on November 17, 2009 by admin
Thursday Island is where Cobra Group’s team made an entry for its clients in the Pay TV sector. The topical island is situated 40kms away from the Australian mainland and has a population of just 3500. The team was highly motivated and managed remarkable results. They created considerable interests through their professional style of delivering the sales message. The impact of the team actively working with the clients on the island by signing up of a high number of valuable customers was huge.
The residents at the island appreciated the campaign and a group of locals presented them a calender featuring all the local dignitaries of the island. The additional business delighted the clients and the residents were satisfied with the services provided by The Cobra Group.

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Cobra’s new promotions arm in Australia

Posted on October 7, 2009 by admin
It was in Australia that the Cobra Group had its genesis more than two decades ago, in 1988. The company has taken direct marketing to unforeseen heights in the country ever since and is continuing to work wonders in all the sectors there. Now, with all intentions to make it really big in the country, The Cobra Group has come up with a brand new promotions arm, specialising in product launches, sampling, shopping centre promotions, trade shows, direct flyer distribution, corporate functions, merchandising, corporate office drops, market research and mystery shopping. The main intention behind the launching of such a division is of course to spread onto newer horizons, to newer geographical areas as well and to newer sectors. The Cobra Group also intends to add to its customer base in an even greater manner and the launching of the new promotions arm would in no doubt contribute to this to a great extent.

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Cobra banks on basic principles

Posted on September 1, 2009 by admin
The success that The Cobra Group has demonstrated through the years can be attributed to its belief in the basic principles of marketing. The company, has been making use of innovative of strategies and revolutionary direct marketing techniques, while holding firm to basic principles of sales and marketing. Those working for the company or its associated independent contracted companies are always told that it’s the basics that have to be mastered first. It’s this belief and knowledge in the basics that Cobra uses as its launching pad. And as we know, Cobra has always managed to lead the way in direct marketing.

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